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Main Street Parade, Music Due
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Christmas on Main Street is scheduled for Saturday, Dec. 3 in downtown Escalon.

Booths will open at 3 p.m. in the city's Main Street Park, offering food and merchandise. There will also be music, starting with students from Byrd's Main Street Music taking the stage from 3 p.m. to 4 p.m.

Tom Lester performs from 4 p.m. to 4:30 p.m., said co-coordinator Robert Swift, with local favorite Lily Cajias on stage from 4:30 p.m. to 5:15 p.m.

"The parade of lights starts at 5:30 p.m.," Swift said.

Parade entries must have some type of holiday lighting and Swift said there will be a prize awarded for the best decorated, lighted entry.

"So add that extra string of lights," he said.

Grand Marshal for this year will be local veterinarian and businessman Tom Hagan, who owns the local Escalon Golf Course and the Escalon Small Animal Clinic. A longtime Escalon resident, he is being honored for his contributions to the community.

Along with the parade, the booths will range from crafts to clothing, food to holiday gift items. Local business and clubs will also offer up some food and drink, there will be animals for adoption through the Escalon Animal Shelter and the Escalon Outlaws and Escalon Sports Boosters will also have booths open.

Jesse Bradley will perform as well and Santa Claus will be on stage about 6 p.m. to visit with and pose for pictures with local youngsters.

"We also will have some booths with ornament decorating, some crafts for the kids, and the Chamber will be there with the s'mores," Swift said, adding that the park will have a number of fire pits set up for making the sweet treat.

The Escalon Historical Society Museum on Main Street will be open for the event as well, offering tours and information.

Christmas on Main is one of the events the Escalon Chamber of Commerce helps sponsor during the year, along with a variety of other activities designed to highlight local businesses and services.

"The Escalon Chamber of Commerce has much to be thankful for this year," noted President Pat Brown. "To begin with we would like to thank the city for its support and help with our events. Our golf tournament raised enough money for us to start a scholarship fund which will be used to support Escalonians returning to school to learn new skills or enhance their present ones. This has been a goal of ours for several years and we hope to expand recipients in the future."

Also, the chamber has a new website up and running,

"On this site we have the ability to add videos to showcase local business activity as well as fun events," Brown said.

Blogs from Brown and Chamber secretary Maggie Martinez are featured as well as information about local events. Members with websites have a link, which takes you to their site.

"Currently there are three banner ads and we will be sending out information on how to purchase an ad," Brown said.

The annual Harvest Food and Wine Experience, usually held in October, will be moved to May and plans are under way for the 2012 event.

"That is a much better time for the wineries, and adding jazz or blues to the event," noted Brown. "We felt it was time to explore new ways to enhance this already fun event. Watch the website for details."