Saturday, April 26 is shaping up as a special day for the Escalon FFA.
On that day, between 10 a.m. and 3 p.m., the Ram Truck brand and Central Valley Chrysler Jeep Dodge Ram will host “The Next Crop Project” fundraising event at the dealership to benefit the National FFA Organization (FFA) and local FFA chapter leadership programs in Escalon and Modesto. The fundraiser is one of at least 125 being held April 26 at select dealerships across the country in celebration and support of the “next crop” of farmers and future leaders in the agriculture industry.
“We were so excited to be selected as one of the chapters for this National drive event,” said Escalon FFA Advisor Jennifer Terpstra. “To be one of 12 chapters selected out of over 300 in California is a great honor, we thank Central Valley Automotive and Dodge for this opportunity.”
Everyone in the community is invited to stop by the dealership at 4460 McHenry at the southeast corner of McHenry and Bangs Avenue in Modesto, and test drive the 2014 lineup of Ram trucks. For each person who takes a short test drive, Ram will donate $20 to the National FFA Organization in support of local FFA chapter leadership programs, up to $2,000. Central Valley Automotive will provide the trucks, and dealership and FFA chapter volunteers will be on hand to assist with the test drive.
“We hope everyone will come out and help us reach our 100 test drive goal to maximize the donation to our Escalon FFA chapter,” added Terpstra.
“The Next Crop Project” national test drive campaign is designed to further the attention that the Ram Truck brand brought to the importance of America’s farmers with its “Farmer” video that aired during the 2013 Super Bowl broadcast. Ram donated $1 million do the FFA after views of the video reached a 10 million view milestone in less than one week. “The Next Crop Project” broadens the focus to the future of agriculture and is a celebration of, and investment in, tomorrow’s biologists, chemists, veterinarians, business leaders, entrepreneurs and farmers.
“The Next Crop Project” test drive event is one of the fastest, easiest ways to raise up to $2,000 for a good cause in a few hours. There is no obligation to buy anything and all funds raised go directly to the National FFA Organization and its local FFA chapter leadership programs.